When players see it, when they touch it, they feel like they have the power of the Jumpman behind them.
Interpretations of leather and suedes and other handmade touches point back to the Jordan Brand language of luxury, but done with functional purpose for the final product.
I love the fit around my ankle and how comfortable they are.
The herringbone traction helps me be fast on my feet.
I can feel it especially when I get into the lane — to be able to plant, go up, create contact and finish.
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Jordan Brand athletes and consumers asked to bring back suedes and other premium materials that the brand historically established on the court.